5 Top Payment Methods in Turkey

Turkey is an emerging market for ecommerce and cross-border businesses. Attract new Turkish customers by accepting the top 5 payment methods in the country.

Turkey has a diverse and dynamic economy, with one of the youngest populations in Europe. This makes it a perfect place for businesses looking to expand in a growing ecommerce market. To do so, though, it’s essential to understand Turkish consumers and what type of payment methods they most prefer. 

We’ve laid out the top 5 payment methods in Turkey to help you understand what Turkish customers want. 


5 Top Payment Methods in Turkey

1. Credit and Debit cards

Credit and debit cards are the most popular payment methods in Turkey. Statista reports that card payments account for nearly 60% of all ecommerce transactions. That’s a decrease from 80% in 2016, mainly caused by a rise in alternative digital payment methods. Still, JP Morgan reports that this number will remain high, despite these other methods. 

While there are more debit cards in Turkey overall, JP Morgan found that Turkish consumers preferred using credit over debit, especially for online purchases. Visa and Mastercard are the most commonly accepted cards, splitting about 96% of the market. Troy is a Turkish-specific card scheme that is also used, though not as widespread as Visa or Mastercard. 

2. Cash

Cash is still a popular payment method in Turkey, despite the rise of digital payments. Across all retail, cash transactions account for 42% of all transactions. Even in ecommerce, cash on delivery makes up 7% of transactions, an increase from 3% in 2016. 

One of the main reasons for a continued reliance on cash is that Turkey has one of the highest percentages of unbanked individuals. Nearly 30% of the population does not have a bank account. Because of this, cash is a vital part of commerce. 

3. Bank Transfers

In Turkey, bank transfers are a widely used payment method due to their security and efficiency for merchants and customers alike. It's estimated that bank transfers account for approximately 11% of online payments, as reported by JP Morgan.

One of the advantages of bank transfers is that they provide a digital payment option for customers who may not have access to credit or debit cards. Additionally, bank transfers offer instant payment and a lower risk of chargebacks or declined payments. 

4. Digital Wallets

Digital wallets are becoming increasingly popular in Turkey as a way to make online purchases or transfer money to other users. They account for roughly 11% of all online transactions, up from just 4% in 2017. 

Due to banking laws, commonly used international e-wallets like Google Pay, Apple Pay, and PayPal are not available in Turkey. Instead, Turkish consumers use local alternatives like BKM Express, Paycell, and GPay. These are integrated with most major banks in Turkey and make online or in-store purchases simple. 

5. QR Codes

In 2020, the Turkish Central Bank introduced national QR codes as a way to increase mobile payments and decrease cash usage. Merchants who accept digital and card payments are now required to have QR infrastructure. While still not as popular as other digital methods, QR codes are expected to explode in popularity in the coming years. 

QR codes can be used to make payments at physical stores or for person-to-person payments. The customer simply scans the QR code with their mobile banking app and confirms the payment, which is then processed immediately. 

The Best Way to Accept Global Payments

Pay.com is the best way to accept payments from anywhere in the world, offering support for a variety of payment methods. With so many options, it’s easy to accept the payment methods your customers prefer. You can create a custom checkout page, tailored to your specific needs, either with our simple, no-code solutions or with the advanced API integration tools. 

Security is a top priority at Pay.com, with 3D Secure 2.0 multi-factor authentication available to safeguard against fraudulent activity and chargebacks. Tokenization technology also protects payment data throughout every transaction, ensuring it can’t be compromised in any way. 

With Pay.com, you’ll never be caught off-guard by hidden fees. Instead, we offer a flat-fee per-transaction payment structure that is always transparent. It’s easy to understand and allows you the ability to better anticipate your monthly bill. 

Click here to get started with Pay.com now!

The Bottom Line

Turkey is an exciting place for businesses, especially in the ecommerce space. As more people begin to shop online, businesses have the chance to break into this new and growing market. 

Providing customers with convenient payment options is crucial for enhancing satisfaction and retention. As a business operating in Turkey, it's essential to offer payment solutions that cater to Turkish customers, including credit and debit cards. 

Pay.com offers a comprehensive solution for accepting payments from Turkey. With a quick and easy onboarding process, you can get set up in no time. With the options to customize a hosted checkout page or integrate our Pay Components into your existing system using our API, you can tailor the checkout process to fit your needs and experience level. 

Sign up with Pay.com now!


How can my business accept payments from Turkey?

Pay.com allows you to easily accept payments from Turkey. You can accept the most popular payment methods in Turkey – Visa and Mastercard – without issue. With the ability to set up a custom checkout page or send Pay Links directly to your customers, Pay.com makes it simple to get paid. Click here to get started now!

What is the most used payment method in Turkey?

Cards are the most used payment method in Turkey. While there are more debit cards overall (around 60% of all cards), most consumers prefer using credit cards for purchases. Credit cards offer Turkish consumers more rewards and options for deferred payments, which is especially useful online.

Does PayPal work in Turkey?

No, PayPal hasn’t been available in Turkey since 2016. The tech company withdrew from the local economy over licensing issues with the Turkish banking authority. A local alternative, BKM Express, is often used in PayPal’s absence.

Is Apple Pay allowed in Turkey?

No, Apple Pay isn’t allowed in Turkey. Due to a 2016 law, financial tech companies must be localized to operate within Turkey. As such, most international firms are ineligible for licensing in the country.

What’s the safest way to accept payments from Turkey?

Pay.com provides the safest method for accepting payments from Turkey – for you and your customers. Using 3D Secure 2.0 authentication for card payments, Pay.com reduces the risk of fraudulent activity, ultimately protecting you from chargebacks. 

In addition, Pay.com offers tokenization and the highest level of PCI DSS compliance, giving your customers confidence in the security and legitimacy of the checkout process.

Meet the author
Ashley Hague
Ashley Hague is a B2B writer based in New Zealand. Specializing in fintech, SaaS, and sustainability in business, she helps businesses achieve their goals. When not working, she can be found rock climbing or delving into a historical biography.
The Best Way to Accept Payments from Turkey

Pay.com lets you easily accept payments from anywhere in the world. You can choose from a wide variety of payment methods, including credit and debit cards, ACH transfers, digital wallets, and many more.

Get started now

Ready to boost revenue for your business

Contact sales