What is Apple Pay?
As Apple’s digital wallet, Apple Pay has an incredible reach with 500+ million users around the world. It’s available in over 75 countries, and nearly half of all iPhone users report paying with Apple Pay. Consumers can use it to pay in person, online, or in-app via their phone, tablet, Apple Watch, or internet browser.
Apple Pay makes payments easy. A consumer can quickly connect a credit or debit card, or transfer cash funds from a checking account to their digital wallet. Then, they can pay online or in person. They’ll select Apple Pay as the payment method, confirm auto-populated billing details, and approve the purchase with Face ID, Touch ID, or a PIN.
It takes just seconds to pay with Apple Pay. That means less friction and less time spent debating over a purchase for customers.
Apple Pay is also incredibly secure - a feature that consumers love. It never stores card numbers on a user’s device or on Apple servers, and it never shares card numbers with merchants. That’s also a huge benefit for business owners. You never have to worry about fraudulent payments or managing sensitive customer payment details with Apple Pay.
How does the Apple Pay integration work?
The Apple Pay integration is easy to implement and works seamlessly with your website! The Pay.com system instinctively recognizes when customers are shopping with an Apple device and offers Apple Pay as a payment method only to these customers.
When a customer chooses to use Apple Pay, the system will request Face ID or Touch ID to authenticate the user and complete the purchase. The customer gets a fast, easy checkout experience and you earn another sale.